Job Brief:
We are seeking a highly skilled and experienced Digital Marketing Manager to lead our digital marketing efforts. As a Digital Marketing Manager at TechHive.ai, you will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products and services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities:
- Develop, implement, and manage our digital marketing strategy to enhance our brand’s presence and market share.
- Oversee and manage all digital marketing channels (e.g., website, blogs, emails, and social media) to ensure brand consistency.
- Measure ROI and KPIs and prepare budget.
- Develop and monitor campaign budgets.
- Plan and manage social media platforms.
- Prepare accurate reports on our marketing campaign’s overall performance.
- Coordinate with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with your team to brainstorm new and innovative growth strategies.
- Oversee and manage all contests, giveaways, and other digital projects.
Required Skills & Experience:
- Bachelor’s or Master’s degree in Marketing, Digital technologies, or relevant field.
- Proven work experience as a Digital Marketing Manager or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM.
- Knowledge of web analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
- Ability to lead and inspire a team.
Why Join Us?
Joining TechHive.ai as a Digital Marketing Manager means becoming part of a dynamic team dedicated to pushing the boundaries of digital marketing. Our environment fosters growth and creativity, allowing you to explore innovative strategies and make a significant impact on our brand’s presence in the market. We value initiative and provide opportunities for you to grow professionally and personally, contributing to both your success and the company’s.